Yishu Tan

Industrial designer - UX designer - Service designer

Hi, my name is Yishu Tan. I’m a designer with a deep passion for design and always want to grow, learn and try something new. As a designer, I'm also detail oriented, creative, resourceful and innovative. I am adept at bringing empathy, passion and commitment to my work.

ABOUT ME

Let me introduce myself

PROFILE

COMPLETE NAME:

Yishu Tan

PHONE NUMBER:

+49 176 45856029

WEBSITE:

www.yishudesign.com

E-MAIL:

tanyishu0724@gmail.com

Skills

Solidworks
95%
Keyshort
95%
Photoshop
95%
Illustrator
90%
Indesign
90%
AfterEffects
80%

QUOTE

Design is the method of putting form and content together. Design, just as art, has multiple definitions; there is no single definition. Design can be art. Design can be aesthetics. Design is so simple, that's why it is so complicated.

Paul Rand

RESUME

More about my past
  • EDUCATION

  • MASTER OF ARTS ( INDUSTRIAL DESIGN )
    2012 - 2014

    The two-year master study at Central Saint Martin College of Design and Arts in London was wonderful. This experience made an indelible imprint on me. I enjoyed in such a multi-disciplinary art school environment, working with the world’s finest active practitioners from a diverse range of design disciplines, as well as others who may be philosophers, performers or sociologists. Moreover, here afforded me the opportunity to explore new design methods and develop new perspectives in the intense and challenging projects or workshops. How storytelling, semiotics, culture context, critical reflection and creative method functions within the discipline of Industrial Design, from strategy to practice. I am able to generate, effectively communicate and present creative solutions within defined constraints to both specialist and non-specialist audiences. Because challenge are not only the objects that are the result of the process of design, but also the increasingly complex roles, responsibilities and relationships that a designer will negotiate.

  • BACHELOR OF ARTS ( INDUSTRIAL DESIGN )
    2007 - 2011

    My bachelor degree study was completed in Industrial Design at Academy of Arts and Design,Tsinghua University in China. During these four years, I have learned about design method, user research, design and manufacturing process and service design. I have been working on multidisciplinary design projects in different areas. And I mainly focused on product design. These skills and experience as solid foundation enable me to be qualified as an industrial designer to win any challenge. Meanwhile, through participating in a number of projects with Chinese local companies and social organizations, I can have a more profound understanding and knowledge of Chinese design, from which I think will benefit in my future career.

  • EXPERIENCE

  • Design Freelancer
    2012 -

    Brands Design, Graphic Design and Layout Design for China - Germany Business

  • “ Comite Colbert ” Internatinal Design
    04.2013 - 05.2013

    Join in the London-Paris international design project - { Ensaama (Prais) - Central Saint Martins (London) } with the collaboration of Oierre Frey, Lorenz Baumer,Cognac Remy Martin and Christian Dior

  • Roche Bobois Project
    11.2012

    Join in the future sitting furniture design project. The project was a collaboration with brand Roche Bobois.

  • “ LED Green Street Lighting ” Project
    2009 - 2010

    Join in the team as the team leader. This project was under the supporting of Tsinghua University and Ministry of Education of China.

  • International Design Camp
    08.2010

    This International Design Summer Camp was a collaboration with Royal College of Art ( UK ).

  • Internship at Tsingshang Architectural Design
    2009

    Design assistant at Tsingshang Architectural Design

SERVICES

What can I do for you

CRAZY IDEAS

As a designer, I have provided lots of creative ideas for various projects. I'm passionate about creating crazy ideas which can make people think out of the box.

PRODUCT DESIGN

As a product designer, my aim is to bring words, feelings and emotions into something tangible by offering several fully formed concepts that all perfectly solve the problem.

SERVICE DESIGN

Based on the customer needs and the service provider capabilities, the aim is to design back and front service stages in order to improve the quality of services.

USER RESEARCH

Mainly focus on understanding user behaviors, needs, and motivations through observation techniques, task analysis, and other feedback methodologies.

USER EXPERIENCE DESIGN

Design solutions by uncovering users' latent needs, behaviors and desires in order to enhancing the experience of using HMI, products and business eco-systems.

DESIGN THINKING

Based on design thinking, I discussed my potential design solutions in real user context through defining problems, creating various rapid prototypes.

INTERNATIONAL SIGHTS

Working in Asia and Europe with various talented designers, I have gained a fully world-wide sight, which can offer a success in global context.

USER INTERFACE DESIGN

Never stop exploring the better way to make the connection between machines and users simple and efficient. Try to balance technical functionality and visual elements.

Portfolio

CONTACT